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2014-Congresso AIMS

24/04/2014, por Cheryl Winn

Dear AIMS PR Manager,
I would kindly appreciate if you could distribute the release below to your contacts.
Best regards,

Gordon Sheach on behalf of Peter McLean
Director of Public Relations
Association of International Marathons and Distance Races 
C/o PMPR Excellence Ltd
Windsor House 
15 Kirklee Terrace
Glasgow G12 0TJ
Great Britain
Email: [email protected]
Mobile: +44-(0)-7815-832923
Business Tel: +44-(0)-141-357-2561

For immediate release: Thursday April 24, 2014.

The Association of International Marathons and Distance Races (AIMS) is delighted to announce the speakers at the 20th World Congress of AIMS on the theme of “Africa: The Home of Distance Runners”, this year taking place in Durban, South Africa, from May 28 – 31 2014.
Contributors will include great African runners: three-time winner of the Boston MarathonIbrahim HusseinBlanche Moila, the first black woman to be awarded Springbok Colours and former South African Sportswoman of the Year and Olympic medallist and world champion Elana Meyer. The former runners will be joined by renowned exercise physiologist Professor Tim Noakes and keynote speaker Luis Felipe Posso, who is well known in the athletics world and for having represented some of the top talents in global sport including Josiah Thugwane, South Africa’s only male Olympic Marathon Champion (Atlanta 1996).
Posso will be speaking to Congress on the topic: “The Emergence, Impact and Dominance of African Runners on the World of Distance Racing.” Continuing on the theme “Africa: The Home of Distance Runners”, speakers Ibrahim Hussein, Blanche Moila and Elana Meyer, former elite runners who are now involved with the sport in other senior capacities, will talk at the Congress regarding their personal experiences and perspectives. Professor Tim Noakes will be presenting on “Historical Reasons Why African Runners are Successful”
Other topics covered at the Congress will include “Contingency and Risk Management”and “Innovations and Technology”. These sessions will be addressed by expert race directors and specialist  race service providers.
The 20th World Congress of AIMS is being held in the city of Durban, South Africa between the May 28 – 31 at the Southern Sun Elangeni and Maharani Hotel.  The Congress will also give race organisers the chance to promote their races to over 36,000 international runners and visitors at the Comrades Marathon Expo.  The weekend finishes with the Comrades Marathon on June 1, which begins in the nearby city of Pietermaritzburg and finishes at the Sahara-Kingsmead Cricket Stadium in Durban.
The registration deadline for attendees to the Congress is April 25 2014.  Interested races should visit: to register for the Congress.
To apply for AIMS membership today click 
hereTo find out more about AIMS and the benefits of being part of our organisation, please visit our website.
Speaker Biographies
As one of the world’s top sports management agents Luis Felipe Posso was instrumental in developing the channels that brought African runners to the fore during the 1980s and 1990s.  Columbian-born US citizen Posso is an IAAF and FIFA licensed agent who currently represents many of the world’s best long distance athletes from over 30 countries.  His company Posso Sports has been in existence since 1994 and is recognised as a global leader in the industry, with offices across four continents working across representation, contract negotiation, legal services and personal and brand management.
Retired Kenyan long distance-runner Ibrahim Hussein is a three-time winner of the Boston Marathon and 1987 winner of the New York City Marathon.  Hussein was the first Kenyan (and African) to win at Boston, doing so in record time.  Kenyans athletes have gone on to win the Boston Marathon 20 times in the last 26 years since his initial 1988 victory, with non-African athletes only winning three times in that period.  Hussein now works at the Regional Development Centre in Nairobi, where he is a representative of English speaking countries in Africa in membership of the International Association of Athletics Federation (IAAF).  As well as being a former chairman of Athletics Kenya North Rift branch, Hussein runs a training camp for young Kenyan athletes, who are given the opportunity to race alongside elite athletes.
Blanche Moila will speak to Congress on the challenges in promoting female participation in distance running, looking specifically at cultural and patriarchal challenges in Africa.  Moila’s running career began in 1981 and saw her representing South Africa in a variety of events including cross country and the half marathon, as well as competing in middle and long distance events from 1500km to ultramarathons.  She has been a board member for various organisations including the KwaZulu-Natal Athletics Administration and Cross Country South Africa, also serving on the women’s committee for the Confederation of African Athletics.  Moila has a passion for the mentoring, development and coaching of young girls from socially underprivileged communities and using sport as a tool to empower women. 
Former Olympic medallist, global record holder and world champion Elana Meyer is now a coach, highly sought after motivational speaker and one of the founding directors of Africa’s first academy devoted to endurance sports, ENDUROCAD.  Having dominated South African athletics for a period of over 15 years, winning over 20 national titles along with African and Commonwealth titles, Meyer successfully achieved top five finishes in some of the world’s greatest marathons – Boston, Chicago and London.  During the 1980s she was awarded Springbok Colours as a junior athlete, despite being unable to compete internationally due to South Africa’s sporting isolation. After retiring from competitive running in 2004, she became Executive Director of the JAG Sports and Education Foundation promoting physical health, emotional well-being and personal achievement in underprivileged communities.  Dedicated to promoting youth development through sport, Meyer will be addressing the Congress on her own ‘Magical Year in athletics’ and her perspectives on the challenges of developing and creating opportunities for the future stars of distance running.
Zimbabwe born Professor Tim Noakes studied at the University of Cape Town, where he is now Professor in the Discovery Health Chair of Exercise and Sports Science.  A winner of the Lifetime Achievement Award from the National Research Foundation for his contribution to sports science research, Noakes has had more than 450 scientific works published and has been cited more than 12,500 times in scientific literature.  He is renowned for challenging common and old paradigms in the discipline of exercise physiology which has seen his work recognised by various different prizes including the International Cannes Grand Prix Award for Research in Medicine and Water and the Order of Mapungubwe, Silver, from the South African President.  Noakes has run over 70 marathons and ultramarathons, including seven 90km Comrades Marathons and at 64, now runs up to half marathon distance.
Please find below images of the speakers at the AIMS Congress. The following images have been provided free of copyright for your use. Please click the names below to download the images:

For the following image, please credit ‘Nick Aldridge and Runners World’:

For more information please contact:                                                                     
Peter McLean, Director of Public Relations                                                           
Association of International Marathons and Distance Races (AIMS)                    
c/o PMPR Excellence Ltd                                                                                      
Windsor House, 15 Kirklee Terrace                                                                       
Kelvinside, Glasgow, Scotland, G12 0TJ
Tel: 00-44-(0)-141-357-2516                                                                 
Mob: 00-44-(0)774-037-1909
[email protected]
For more information on the Congress please contact:
Cheryl Winn
Chairperson of the Local Organising Committee
Tel: +27-82-779-0824
[email protected]

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